Posted by Thursday Bram for the MatterNETWORK.com:
Verysupercool: Greenest Little Greeting Card In Texas
Verysupercool, a greeting card company out of Austin Texas, is Carbonfund.org’s poster child. They are one of only two greeting card companies that were featured in the May/June issue of Greetings etc. magazine that use only 100% post-consumer waste paper. And the carbon emissions necessary for their business — shipping cards across the country to the more than 100 stores carrying Verysupercool’s products, for instance — are offset with the help of Carbonfund.org.
Verysupercool is a member of the CarbonFree Small Business program run by Carbonfund.org. Meant for companies with 10 or fewer employees, the program offers an option for carbon offsets that fits into a small business’ budget. The program has effectively zeroed out Verysupercool’s carbon footprint.
Sue Rostvold, one of Verysupercool’s co-founders, advocates small business carbon offsets:
“Our affiliation with Carbonfund.org seemed like a natural extension of our mission. We are excited by the work that Carbonfund.org is doing and are proud to be a part of it. We feel it’s important to raise awareness and show other businesses and individuals how easy it is to make our planet healthier for everyone!”
Verysupercool’s green efforts were honored in last month’s Greeting etc. — the trade magazine covering the stationery business.
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