Eco – Friendly Merchandise Issue Features Verysupercool
March 1, 2008 – Greetings etc. features Verysupercool cards in their Eco-Friendly Merchandise issue, their greenest publication to date. Kathy Krassner, Editor-in-Chief, talks about the Green Scene and how “being green can also help your business stay in the black!”
The Card Market segment of the magazine showcased “Green” cards to facilitate retailers who have environmentally conscious consumers. Greeting cards are an inexpensive way for retailers, especially those who are new to the green market, to start carrying green products in their store.
A quote from Shakespeare is printed inside this “Heidi” card ($3.50) from Verysupercool Greeting Cards which uses 100% post consumer waste paper. An eco audit on the companies website shows all the natural resources that were saved as a result.