Posted by Thursday Bram for the MatterNETWORK.com:

Verysupercool: Greenest Little Greeting Card In Texas

Verysupercool, a greeting card company out of Austin Texas, is Carbonfund.org’s poster child. They are one of only two greeting card companies that were featured in the May/June issue of Greetings etc. magazine that use only 100% post-consumer waste paper. And the carbon emissions necessary for their business — shipping cards across the country to the more than 100 stores carrying Verysupercool’s products, for instance — are offset with the help of Carbonfund.org. [Read more →]

(Released from Carbonfund.org via The Corporate Social Responsibility Newswire)

Greetings etc. Magazine’s Eco-Edition Showcases Verysupercool’s Greeting Cards Made Greener with Carbonfund.org

(CSRwire) AUSTIN, TX - May 7, 2008 - In partnership with Carbonfund.org, Verysupercool announced today the success of its green greeting cards, which were featured in the March/April edition of Greeting etc., a prominent stationery trade magazine. In Greeting etc’s comprehensive Eco-Friendly issue to date, Verysupercool was one of only two featured greeting card companies that use exclusively 100% post-consumer waste paper. In addition to being made from recycled materials, Verysupercool’s greeting cards are now even greener through the offset of carbon emissions with Carbonfund.org.

By joining Carbonfund.org’s Small CarbonFree(TM) Business program, Verysupercool is offsetting the CO2 emitted from the energy it takes to run the business and ship greeting cards across the nation. [Read more →]

I just got a call from my good friend David, Clifford’s Daddy, today. He told me about the great article that Melissa Gaskill wrote about Clifford in the April issue of The Good Life magazine! I just had to post it below for Clifford’s Fan Club. Enjoy!

David DiTraglia lived an active life for years in Alaska, spending time outdoors, chopping wood, and raising St. Bernard dogs. Today, he is in a wheelchair, the result of inoperable scar tissue that formed following a broken neck. He lives alone in a small house just off the main road in Wimberley, with a garden and fish ponds out back. Well, he doesn’t really live alone. He shares the house, and his life, with Clifford, a shiny, black hundred-pound mostly-Labrador retriever. Clifford is more than good company, although he is certainly that. Clifford is a trained service dog from Texas Hearing and Service Dogs (512-891-9090).

[Read more →]

Pet Passions: Chasing birds and squirrels, long walks, snuggling anytime, any where, but preferably in someone’s lap, ANY lap!

Pet Peeves: Loud people, loud and high pitched noises and singing up close. She really doesn’t like it if someone tries to sing a Whitney Houston song to her, especially “I Will Always Love You”. It makes her a little crazy!

Breed: Dachshund Mix

Age (at time of photo session): 1.5 years

[Read more →]

Let’s Make Puppy Mills Illegal!

Puppy mills are not illegal, but they should be. I watched Oprah yesterday, it was a very painful but important show about the Puppy Mill Industry. There are as many as 10,000 puppy mills operating in the United States. It’s a disgrace.

Lisa Ling joined Bill Smith, founder of Main Line Animal Rescue, as they toured several puppy mills with undercover cameras. They rescued as many dogs as they could, but there were hundreds left behind.

I had not heard of Main Line Animal Rescue until yesterday. I’m in awe of the work they have done. Bill has fostered relationships with hundreds of breeders across Pennsylvania in order to save dogs’ lives. He has managed to convince these breeders to call him before killing their unwanted dogs. They rescue and then rehabilitate these animals so that they can have a second chance for a better life. MLAR has rescued over 7,000 animals to date, 5,000 have been from puppy mills. Bill Smith is truly a saint, it’s not surprising that he won the ASPCA Lifetime Achievement Award in November 2007. Bill Smith is my new hero.

Bill Smith with rescue Charlotte below

photo by Michael Bryant/Inquirer Staff Photographer

[Read more →]

Pet Passions: Water and tennis balls. Tennis balls and water! Oh, and of course rough housing with his much younger brother Morgan, and swimming every chance he can get!

Pet Peeves: When it’s raining and we can’t play outside.

Breed: Golden Retriever

Age (at time of photo session): 10 years

[Read more →]

Greetings Etc Eco-Edition Showcases “Green Cards”

AUSTIN, TX – March 13, 2008 – Verysupercool today announced that their line of green greeting cards are featured in the latest edition of the most prominent stationery trade magazine in the country, Greeting etc. In their most comprehensive Eco-Friendly issue to date, Verysupercool was one of only two greeting card companies featured that uses exclusively 100% post consumer waste paper.

[Read more →]

Eco - Friendly Merchandise Issue Features Verysupercool

March 1, 2008 - Greetings etc. features Verysupercool cards in their Eco-Friendly Merchandise issue, their greenest publication to date. Kathy Krassner, Editor-in-Chief, talks about the Green Scene and how “being green can also help your business stay in the black!” [Read more →]

Bonkers, one of our most popular cards, is now larger than life at the Whole Foods Market flagship store!

We are so excited to unveil our new Verysupercool display, which has Bonkers keeping a watch over the freshly groomed and recently expanded pet aisle. Whole Foods has done an amazing job of repackaging the entire store, and now they have more local products than ever! Since we use renewable energy, plant trees, buy carbon offsets, AND use only 100% post consumer waste paper our green greeting cards really fit in with their Whole Philosophy.

My husband and I moved to Austin in the late seventies and we both remember shopping at Safer Way, the pre-Whole Foods store, back when it was in an old house. [Read more →]

Verysupercool had a visit from some of the cadettes from Girl Scout Troop #1895 yesterday. I explained how printing on 100% post consumer recycled paper is just the beginning of being a green and sustainable company. They learned that we partner with Co-op America, Carbonfund.org and Trees for the Future to make the world a better place. Investing in renewable energy and planting trees are two ways that every company can be more green.

Since we are Central Texas Dachshund Rescue volunteers, I explained how being a foster family is an important, fun, and very rewarding job. These little guys need to have a safe place to be evaluated before they can be adopted. [Read more →]